While THE NEW COOL takes the reader inside a season, limns a team and coaching staff, and masterfully recounts a gripping competition, this is anything but your conventional sports book. And not simply because the ‘big game’ is…a curious robotics contest. Like the kids he vividly captures, Neal Bascomb has himself performed a masterful bit of engineering here.
Like a versatile baller, George Dohrmann swings seamlessly from position to position: investigative journalist, social critic, gifted storyteller. The result is a gem of a book that addresses THE question central to contemporary basketball: how does such an unseemly culture spring from such an essentially beautiful game? You’ll come away rooting harder than ever for the kids and harder than ever against the basketball profiteers.
Maria Sharapova is her own empire. She herself personally makes more in revenue than the entire WTA tour.